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Lead Generation: The quick guide to get more leads!

Leads are what fuels your sales pipeline. Without leads, your list of potential sales will be dire and as a result, your business could suffer. Leads are ...
Marketing
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Where to start with Social Media Marketing

So where do you start with Social Media Marketing? Do you remember when a company on social media was considered being ahead of the curve? When a twitter account and a lack of fear when it came to responding to criticism in 140 characters was all you needed to ...

Marketing
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The Digital Marketing Sales Funnel

How often have you made a purchase purely because you saw it in a window (or more likely, on a website homepage), decided then and there that it was screaming your name, and bought it? If your self-control is anything like mine, that’s actually how you do most of ...

Marketing
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What is SEO & why is it important.

As I'm sure you've noticed, we live very much in a digital world (and if you hadn't, welcome!). So whether it's looking up Italian restaurant recommendations, software providers or if 'that mole' on your back is just a mole, you and I both know we are going to ...

Marketing
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Understanding the Online Buying Journey

Imagine that your website is your best salesperson, working around the clock, every day of the week, even on their birthday (shock horror!), all to give your customers a great first impression and provide value to prospective buyers. Sounds like an overdue meeting ...

Marketing
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Speak to Your Target Audience: 10 Steps for Creating  Buyer Personas

Fun fact, people aren't all the same. Revolutionary thinking, I know, but bear with me. They aren't the same, they have different needs and wants, different challenges and different goals. This can make defining a target audience for your marketing campaign pretty ...

Marketing
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Youtube Advertising: How to Guide

Youtube is the home to every type of video content imaginable, from weird cat videos, fail montages, tutorials and how-to videos, all the way to documentaries, amateur tv mini-series to comedy skits.

 

Marketing
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Instant Gratification: Selling to the NOW Generation

Books? Archaic. Magazines? Old school. Advertisements in the newspaper? Please! Are we living in the Stone Age? Millennials have the world at their fingertips, 24/7, so you hardly ever see them with traditional mediums anymore. Even computers and laptops are being ...

Marketing
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Improve Your Facebook Advertising Using These 3 Steps

Think native advertising is fresh AF, but wondering how to use it to actually get your ...

Marketing
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The 4 Elements You Need to Nail Your Social Media Strategy

We talk a big game about strategising here at Neighbourhood. To be honest, we've done our fair share of getting stuck into work with out spending the time required to strategise (don't worry, that was young, näive Neighbourhood, before we learned how wrong we ...

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4 Tips to Setting Up Effective Marketing Automations

Marketing Automation has become a bit of a catch-cry in marketing circles over the last few years. While the name itself tends to imply a future where our offices are staffed by those creepy, one-armed robots that build cars; in truth it's a lot simpler and less ...

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How write Monthly Marketing Reporting

Presenting a report can be a difficult challenge for many people, whether they’re confident marketing professionals discussing a campaign with a client or a teenager presenting a 10 minute speech on a book that they most certainly did not read, to a classroom of ...

Marketing
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