As anyone who runs a website knows, it's pretty ruthless out there with the competition. Gone are the days of keyword stuffing and other blackhat trickery (the black magic of digital marketing). To rank in a search engine organic results page (SERP) these days, you need to outwork your rivals. And...
Ok so picture this… you’re a site owner and the idea of ‘voice search’ stumbles in front of you. You’re probably considering what was once impossible, to a now daily occurrence of people asking their phone or smart assistant to search for a product, service, or just how to make a Thai dish for your...
Your web browser does not support iframes, which means that the video The Technical SEO Specialist Guide: 12 Tips to Improve Site Ranking cannot play. Congrats... if you too are trying to rank highly on the world wide web through SEO, you've arrived. Feels goooood, eh? ... But how did we...
In the past couple of years, the popularity of e-commerce has risen to extraordinary levels. Digital stores have gone from being a small niche to a significant part of the global retail chain - and that windfall can mean huge profits for you. Cha-ching! You could basically run a business from...
Some of you may remember a blog post I wrote last year aboutGoogle and Australia's News Media industry going to toe-to-toe.Well, many Australians both at home and abroad got their first taste of hardball from team tech giant when Facebook blocked all access to Australian news media links,...
The cats out of the bag - blogging is great for business. It keeps you relevant, engaging, and interesting. When done right, blogging is the all in one tool that brings in leads, helps you create a unique presence and establishes you as a thought leader. Not to mention, it doesn’t require a massive...
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Your web browser does not support iframes, which means that the video How is SEO Different Around the World cannot play. So you’re thinking about going international… Congrats! We all know the aim of the game is global domination. Have you thought about how this might affect your SEO (search...
If you’re anything like me, you may have been a bit taken aback if you jumped on Google on the 17th of August and were met with news that the (digital) sky was falling. In an open letter, linked to from the Google homepage, Mel Silva, MD of Google Australia and speaking on their behalf, had issued...
