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Neighbourhood is Australia's #1 Rated Hubspot Diamond Partner!

Well, we may be in a pandemic, but that doesn't mean that we can't share some good news; Neighbourhood Co are proud to announce that we're officially Hubspot ...
Marketing
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Olivia Brooks

The Author Olivia Brooks of Neighbourhood Australia - Written for Marketing & Sales

Basics of Pillar Pages and Topic Clusters

So, you’ve been writing content for your website for a while, eh? But you're here ... so if I were to hazard a guess, I'd say that things are going smoothly and your content’s treating you well, but when you take a peek behind the curtain, there’s not much to write home about. Sure, people like...

Marketing
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Social Media and Twitter Marketing at its Finest: A Complete 2021 Guide

Social Media Marketing How is social media marketing done? Most things in marketing are about ‘being yourself’... after all, who likes a copycat? Just because another brand uses X Y Z platforms and has great results, doesn’t mean that by copying their social media strategy you’ll have the same...

Marketing
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A Guide to Buyers Persona Development: Why Is It Important?

Looking for the key to a successful marketing strategy? While many spend their time manically rummaging through the chest of budgets or blindly trying to unpick the lock of branding, the real treasure sits with the lid wide open ... buyer personas! Buyer persona development is absolutely essential...

Marketing
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Top 25 Social Media Advertising Strategies | Neighbourhood

Social media a key element of your online marketing and advertising strategy, and as the digital world only continues to grow, it's a vital element to help boost your overall brand awareness and ecommerceoperations. But...have you ever run a social media campaign? If you have, I'm sure you and I...

Marketing
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20 Secrets to Successful Selling for a First-Time Sales Rep

Much like interpretive dance on a grand stage or improvised comedy in a rowdy bar - sales is a free-flowing art. But without tact and preparation - is easy to mess up. With many thinking that a job in sales is solely reliant on the number of self-help books you read / number of times you hype...

Sales
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Blogging for Business: 15 Steps to Success

Blogging has become far less 1996 in recent years - no longer just a less-than-subtle means to tell Jimmy from the office that you love him, blogging is now a sure-fire way to educate, inspire and help. Blogging is also a perfect way to establish brand voice, recognition and loyalty, through...

Marketing
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15 Ways to Spend your Marketing Budget Next Quarter

Phew *overdramatised forehead wipe* ... your marketing budget has been approved for the next quarter - nice pitch! But now the tricky part starts - how are you planning on spending it, to make every cent count? While initially, you think that it just about covers a 3 week Bali trip with the guys...

Marketing
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The Top Emerging Digital Trends to Rely On Post-Pandemic

As far as 'The Best Year Ever' Award goes, 2020 is surely a laughable entrant. While many thought it couldn't get much worse than 2016, with seemingly every one of our childhood stars dropping like flies, 2020 has been a ruthless 5 month re-run of [*insert your favourite sad movie here*] / Marley...

Marketing
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Creating a Monthly B2B Newsletter: a How-to Guide

Your web browser does not support iframes, which means that the video How to create a Monthly B2B Newsletter cannot play. In our day and age of pocket-sized attention spans, email newsletters don't exactly have a rep for being on-the-edge-of-your-seat entertainment forms; generally sitting on the...

Marketing
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QLD Government $10,000 Grant for Small Businesses

Time for some good news! As small businesses push to re-open to the awaiting public, the Queensland Government has delivered the goods in the form of a $10,000 grant for all small businesses who have been subject to closure or highly impacted by the coronavirus, to give them the boost they need to...

Marketing
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A Beginners' Guide to Getting Started with Facebook Ads

After its initial founding in 2004, Facebook now sits in all its majesty as not only a major part of my life, your life, and *definitely* Karen from HR's life, but also advertisers' lives. And why not? With more than 3 billion daily active users - the community is definitely there. But with more...

Marketing
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