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Geordie Roberts

Shopify Vs WooCommerce: Which Is Best For Your eCommerce Store?

If you've thought of a new business idea in the shower or you're an established business looking to expand your digital footprint with an online store, chances are you've started researching eCommerce platforms and both Shopify and WooCommerce will be on your list. When you move into eCommerce,...

Sales
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Twitter Facts & Statistics 2019 [Infographic]

Social media marketing has become the cornerstone of every businesses marketing strategy so no social network should go overlooked. Although using every social media network is not the best approach, you should at least consider all your options and see which is right for you. When considering...

Marketing
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Essential Facebook Statistics To Use In 2020 [Infographic]

You'd be hard pressed to find someone under 50 years old without Facebook in 2019. It's become a staple in connecting with friends and family, in procrastinating, in sharing our lives and a major part of our everyday routine. It's important for anyone practicing digital marketing to understand...

Marketing
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YouTube By The Numbers For 2019 [Infographic]

YouTube is more than just a platform to watch cat videos till 3am. It's become an important tool for social media marketing and marketing in general, with over 1.9 billion monthly users on the service it can't be overlooked. If you've got some doubts if YouTube Advertising could be work for...

Marketing
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Instagram Statistics For Your Social Strategy in 2020 [Infographic]

Much like Facebook, Instagram has become instilled into our daily routine, whether it's a scroll just before bed, a scroll to avoid an awkward conversation or an outlet to share your inspirational quotes or adventures. It's hard to deny the impact the social media platform has had on the way people...

Marketing
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LinkedIn Key Statistics for 2020 [Infographic]

LinkedIn is seen as the Facebook for white collar works and the concrete cowboys. It's a social media platform used for business networking, to find corporate jobs, to celebrate business wins or to become a thought-leader in an industry. ...

Marketing
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5 Tips for Customer Success

What is customer success? Customer success is the process of anticipating your customer's challenges, questions or issues and proactively providing solutions before they arise. As the name suggests, it's used to set your customers up for success while using your product. Part of customer...

Customer Service
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The Do's & Don'ts of Automating Customer Service

Automation is all the rage in business and why the hell not! Absolutely, you should be automating where possible to increase efficiency but nobody really talks about the parts you shouldn't. There's a place for automating customer service, but don't be too quick to rule out the human element...

Customer Service
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8 Tips For Great Customer Service in Ecommerce

Customer Service is Important Your customer service can say more about your business than your brand personality does. If your brand message is contradictory to your customer service, which do you think you'll be remembered for?

When customers are unhappy, there's a 91 per cent chance they...

Customer Service
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7 Customer Retention Strategy Elements & Why It's Important

Often in business, we get so caught up in the need and hunt for new customers that it can be easy to overlook the sales opportunities staring us right in the face, retaining existing customers. While the hunt is the most exciting part, it costs between 5-25X less to retain a customer than to find a...

Customer Service
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Ideas For Generating Sales Leads [2020 List]

We've touched on it before how important leads are to a business and for business development, it's a given really so we won't dig too much deeper into that. Typically it is the role of marketing that are responsible for generating leads but that doesn't mean sales can't be proactive or have their...

Sales
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